Tuesday, March 5, 2013

Why purchase a Franchise?

Franchising is a type of business strategy wherein the owner grants the franchisees the license to operate the venture using the business’ trademark. In short, it is an enterprise for businessmen to distribute goods and services by themselves but not by themselves. As a franchisee, you are authorized to share the company’s brand identification, distribution system, and effective marketing strategies.

When you venture into franchise, there is a tight connection between you and the franchiser. With this, both of you strive to achieve the goal in putting the business on top of the pedestal.


Nowadays, there is a tough competition among many entrepreneurs. In a wide span of categories of enterprise (e.g. automotive, fast food, hotels and motels, sports, travel, home improvement, etc.), you must expect that starting up a business from scratch is a risky one. There is a tendency for you to encounter setbacks and pitfalls especially if you are not yet prepared to set your heart into the world of commerce.

Why then would you purchase a franchise?

Monday, February 18, 2013

Small Business Marketing- So What?


How do you see an apple? Is it important? Is it qualified to be a good marketing element? Or is it even a public demand? Well, the answer is that it is not of great importance, nor a very competitive qualifier as a marketing element, neither a public demand. But, it had conquered the whole world and has taken technology hunger to the next level. That one is nearly a suicide for Steve Jobs. The next statement is neither a myth nor a legend; this is reality- Everything starts in small things, thus big things started from small things as Jobs’ apple started from a seed (just kidding). Large firms and companies started from small businesses, tried specific small business marketing strategies which rarely work, and then, there they are, the marketing giants in today’s world.

Some other people see micro businesses or even small businesses as unreflective of the word success, and just choose to live their working lives as employees to employment vacancies available nearby. But these people don’t see the advantages of having your own firm that produces profits which could 100% percent go to your bank account. What I want my readers to digest is start your own business and be more of a help to your community as provider of the basic needs and wake up from that dream that you will make a better life under the unparallel pyramid of employment system.

Thursday, February 14, 2013

BUSINESS START UP: Plan It, Done that!


Business owners always aspire to a progressive and productive venture. Many entrepreneurs and even beginners in the field of business are interested in planning and putting up business at hand. If you are one of those individuals, you are on the right browsing. This article is exactly pertinent to business start up that will help you put up your business which ensures fast growth with the remarks and ideas enclosed in this context.
Business startups are businesses designed to grow fast. Every business we link to startup follows fast growth. Bookselling, restaurant and the likes are businesses which are not considered as startup business because these ventures do not grow fast. Always remember that when you plan your business, consider to understand that quick progress on your business is what your goal.

Thursday, January 31, 2013

5 Secrets an Entrepreneur Must Know for Business Success

For businessmen, each of them is chasing for the stars and does their best to achieve prosperity in their own enterprise. Ironically, the world is an immense arena wherein one must deal with the tough competition among people with equal skills, and strategies for business success. With this reality, it is indeed very hard to beat such competitions as same entrepreneurs share the same traits that you have, that is, knowledge, and talent. But ATTITUDE is a different thing.

Monday, January 14, 2013

How To Find The Best Marketing Lists Without Spending A Fortune

Anyone involved in direct mail or telephone marketing campaigns will know that one of the biggest challenges is finding a good, up to date list or mailing list software. So where do you look to find a marketing list?

Until now, the main sources of lists to market to have been:

1. Build your own list
2. Use directories
3. Buy a list from a list broker
4. Mail someone else list